1695744980 0

Platform

Solutions

Channels

Customers

Partners

Become a partner
Join our partner community and help your customers deliver insight-led customer experiences.

Learn more ›

Blog
Our latest posts on digital marketing.

Resources
Access to guides, case studies, webinars & more.

Learning
Develop your knowledge at your own pace with Mapp learning tools!
SIGN UP FOR OUR NEWSLETTER

By clicking the "Submit" button, you subscribe to our marketing newsletter and confirm that you accept our Privacy Notice. We may perform statistical analysis of your engagement with us. You may withdraw your consent at any time.
THE TOTAL ECONOMIC IMPACT™ OF MAPP CLOUD
Discover how Mapp Cloud delivered 540% ROI to its customers.

Download report ›

About us

JUNE UPDATE 2023
Check out our most recent product release of new features.

Read more ›

The #1 Insight-led customer experience platform

Don’t settle for average marketing results – use Mapp Cloud!

Learn more about insight-led marketing ›

Get to know Mapp Cloud

Interested in exploring the product features firsthand and gaining a clear understanding of our solution while exploring the main capabilities? Check out the self-service demo!

Mapp Cloud guided Tour

Crafting Everlasting Loyalty: Mapp's Black Friday & Holiday Masterplan

Get ready for the peak season! Our video series takes you through how to acquire, nurture, and retain customers during Black Friday and the Holidays, to turn short-term sales peaks into lasting loyal relationships for 2024 and beyond.

Read more ›

MARKETER’S GUIDE TO FIRST-PARTY DATA: BENEFITS & STRATEGIC ACTIVATION

Our State of Customer Experience Survey found that marketing teams will be using their budgets much differently by moving away from paid ads and investing in first-party data strategies and owned channels to boost customer acquisition.

Get the guide ›

INFOGRAPHIC: FORRESTER TOTAL ECONOMIC IMPACT STUDY ON MAPP CLOUD

We commissioned Forrester to conduct a TEI study on Mapp Cloud. After four in-depth client interviews, reviewing Mapp collaterals & pricing documents, and interviewing senior Mapp stakeholders, they used this information to create a composite organization. Here's how it demonstrated the true value of Mapp Cloud. Headquartered within Europe Sending 2.5 million marketing messages to customers Having a 10% engagement rate baseline

Download the infographic ›
Customer Interview

PMT'S SUCCESS STORY

In this customer interview, Rob Wood, Ecommerce Director at PMT – Play Music Today, the UK’s largest multi-channel music retailer, talks about how they have used Mapp to create the same exceptional personalized experiences that they offer in-store, through their eCommerce website and digital channels.

Watch the interview ›

Mapp Cloud's key pillars for insight-led experiences

Mapp Cloud’s powerful analytics and AI can dig deeper into your data than ever before, generating actionable insights and predictions of what your customers are going to do next.

Learn more about intelligence ›

Mapp Cloud helps you create personalized experiences based on who your customers are and what they want, making every touchpoint count.

Learn more about content ›

Mapp Cloud makes your data understandable, accessible, and actionable by unifying it in our CDP and giving you a single customer view.

Learn more about unified data ›

Mapp Cloud enables you to build and implement a rich cross-channel marketing strategy to improve engagement and be where your customer is.

Learn more about engagement ›

Easily integrate Mapp Cloud with the rest of your marketing ecosystem, so your data is more readily absorbed and unified with flexible APIs.

Learn more about integrations ›

Who can benefit from Mapp Cloud?

Mapp Cloud is designed specifically to help consumer-facing brands run highly personalized, cross-channel marketing campaigns powered by real-time customer data and generated insights, all from a single platform.



Consumer Brands

We help multi-channel retail, eCommerce, and D2C companies boost customer lifetime value (CLV) and reach revenue goals.

Data-driven teams

Mapp breaks down data silos, empowering marketers and data teams to work smarter with actionable customer insights.

Just some of the reasons Mapp is #1

Mapp has helped more than 3,000 companies and agencies implement winning marketing strategies. From retail & eCommerce to finance and publishing, Mapp Cloud helps businesses from diverse industries.

With Mapp's help, we have been able to do what we once thought was impossible and move 30 years of offline data into online unified customer profiles. With this information more easily accessible, we are now able to fully deliver the hyper-personalized and high-end service that our customers expect and deserve.
Millie Andrews
Head of CRM, Air Charter Service
By working with Mapp, we have really been able to enrich our customer profiles, and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Emilia Sławek
Digital Marketing Coordinator, JYSK
Read our reviews on G2 ›

Mapp Cloud is recognized by leading independent research firms & third-party product review sites as an outstanding vendor in cross-channel campaign management, marketing automation, and marketing analytics categories.

“Mapp Cloud stands out for its aspirational vision of marketing as an insights-driven business function. It differentiates with marketer-friendly analytics, AI-driven planning and orchestration, and comprehensive measurement and optimization capabilities aligned with business key performance indicators (KPIs).”
The Forrester Wave™: Cross-channel Campaign Management (Independent Platforms), Q3 2021

Mapp Cloud has won several prestigious awards internationally for product innovation, providing best-in-class martech solutions, and being an industry leader in cross-channel digital marketing.

View Press Release ›
View Press Release ›
View Press Release ›

Key Capabilities

Rely on accurate, first-party data that is privacy compliant

Unlock your data goldmine by increasing your data quality and leveraging your first-party data to improve personalization, engagement, and ROI.

Unify all your customer data

Unify all your data in one place to unlock a real-time, comprehensive, single 360° customer view. Data silos will be a thing of the past.

Make informed decisions based on insights

Understand your data and transform it into actionable customer insights with the help of cross-channel campaign reports and visual dashboards.

Reach the right audience, every time

Use our drag & drop builder to quickly create segments and build highly targeted audiences based on real-time, unified data.

Harness the power of AI-driven intelligence

Leverage AI to score, profile, and visualize customer data to predict their likelihood to churn, convert or engage. Then use the info to market even smarter.

Automate your marketing engagement

Orchestrate impactful cross-channel campaigns, across email, web, mobile, direct mail, and more, with our powerful automation engine and intuitive journey builder.

Integrating your Martech stack

Easily integrate Mapp Cloud with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.

See all our Integrations ›



The #1 Insight-led
customer experience platform

Don’t settle for average marketing results – use Mapp Cloud!

Learn more about insight-led marketing ›

Get to know Mapp Cloud

Interested in exploring the product features firsthand and gaining a clear understanding of our solution while exploring the main capabilities? Check out the self-service demo!

Mapp Cloud guided Tour

Crafting Everlasting Loyalty: Mapp's Black Friday & Holiday Masterplan

Get ready for the peak season! Our video series takes you through how to acquire, nurture, and retain customers during Black Friday and the Holidays, to turn short-term sales peaks into lasting loyal relationships for 2024 and beyond.

Read more ›

MARKETER’S GUIDE TO FIRST-PARTY DATA: BENEFITS & STRATEGIC ACTIVATION

Our State of Customer Experience Survey found that marketing teams will be using their budgets much differently by moving away from paid ads and investing in first-party data strategies and owned channels to boost customer acquisition.

Get the guide ›

INFOGRAPHIC: FORRESTER TOTAL ECONOMIC IMPACT STUDY ON MAPP CLOUD

We commissioned Forrester to conduct a TEI study on Mapp Cloud. After four in-depth client interviews, reviewing Mapp collaterals & pricing documents, and interviewing senior Mapp stakeholders, they used this information to create a composite organization. Here's how it demonstrated the true value of Mapp Cloud. Headquartered within Europe Sending 2.5 million marketing messages to customers Having a 10% engagement rate baseline

Download the infographic ›
Customer Interview

PMT'S SUCCESS STORY

In this customer interview, Rob Wood, Ecommerce Director at PMT – Play Music Today, the UK’s largest multi-channel music retailer, talks about how they have used Mapp to create the same exceptional personalized experiences that they offer in-store, through their eCommerce website and digital channels.

Watch the interview ›

Mapp Cloud's key pillars for insight-led experiences

Intelligence

Mapp Cloud’s powerful analytics and AI can dig deeper into your data than ever before, generating actionable insights and predictions of what your customers are going to do next.

Learn more about intelligence ›

Content

Mapp Cloud helps you create personalized experiences based on who your customers are and what they want, making every touchpoint count.

Learn more about content ›

Unified Customer Data

Mapp Cloud makes your data understandable, accessible, and actionable by unifying it in our CDP and giving you a single customer view.

Learn more about unified data ›

Engagement

Mapp Cloud enables you to build and implement a rich cross-channel marketing strategy to improve engagement and be where your customer is.

Learn more about engagement ›

Integrations

Easily integrate Mapp Cloud with the rest of your marketing ecosystem, so your data is more readily absorbed and unified with flexible APIs.

Learn more about integrations ›

Who can benefit from Mapp Cloud?

Mapp Cloud is designed specifically to help consumer-facing brands run highly personalized, cross-channel marketing campaigns powered by real-time customer data and generated insights, all from a single platform.



Consumer Brands

We help multi-channel retail, eCommerce, and D2C companies boost customer lifetime value (CLV) and reach revenue goals.

Data-driven teams

Mapp breaks down data silos, empowering marketers and data teams to work smarter with actionable customer insights.

Just some of the reasons Mapp is #1

Customer testimonials

Mapp has helped more than 3,000 companies and agencies implement winning marketing strategies. From retail & eCommerce to finance and publishing, Mapp Cloud helps businesses from diverse industries.

With Mapp's help, we have been able to do what we once thought was impossible and move 30 years of offline data into online unified customer profiles. With this information more easily accessible, we are now able to fully deliver the hyper-personalized and high-end service that our customers expect and deserve.
Millie Andrews
Head of CRM, Air Charter Service
By working with Mapp, we have really been able to enrich our customer profiles, and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Emilia Sławek
Digital Marketing Coordinator, JYSK
Read our reviews on G2 ›

Industry Recognition

Mapp Cloud is recognized by leading independent research firms & third-party product review sites as an outstanding vendor in cross-channel campaign management, marketing automation, and marketing analytics categories.

“Mapp Cloud stands out for its aspirational vision of marketing as an insights-driven business function. It differentiates with marketer-friendly analytics, AI-driven planning and orchestration, and comprehensive measurement and optimization capabilities aligned with business key performance indicators (KPIs).”
The Forrester Wave™: Cross-channel Campaign Management (Independent Platforms), Q3 2021

Product awards

Mapp Cloud has won several prestigious awards internationally for product innovation, providing best-in-class martech solutions, and being an industry leader in cross-channel digital marketing.

View Press Release ›
View Press Release ›
View Press Release ›

Key Capabilities

Rely on accurate, first-party data that is privacy compliant

Unlock your data goldmine by increasing your data quality and leveraging your first-party data to improve personalization, engagement, and ROI.

Unify all your customer data

Unify all your data in one place to unlock a real-time, comprehensive, single 360° customer view. Data silos will be a thing of the past.

Make informed decisions based on insights

Understand your data and transform it into actionable customer insights with the help of cross-channel campaign reports and visual dashboards.

Reach the right audience, every time

Use our drag & drop builder to quickly create segments and build highly targeted audiences based on real-time, unified data.

Harness the power of AI-driven intelligence

Leverage AI to score, profile, and visualize customer data to predict their likelihood to churn, convert or engage. Then use the info to market even smarter.

Automate your marketing engagement

Orchestrate impactful cross-channel campaigns, across email, web, mobile, direct mail, and more, with our powerful automation engine and intuitive journey builder.

Integrating your Martech stack

Easily integrate Mapp Cloud with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.

See all our Integrations ›



READY TO EXPERIENCE MAPP CLOUD?
Learn how to boost your customer’s online experience.
Request free demo