• The State of Digital Marketing in the UK 2022. Find out how digital marketers reshaped their strategies in 2021, and priorities for 2022. Download the infographic

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About us

WINTER UPDATE 2022
Check out our most recent product release of 15 new features.

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The #1 Insight-led customer experience platform

Don’t settle for average marketing results – use Mapp Cloud!

Learn more about insight-led marketing ›

Learn about the challenges digital marketers faced and their strategies in 2022

The State of Digital Marketing in the UK in 2022

Businesses faced countless challenges last year, urging them to reshape their marketing strategies. We surveyed digital marketers in the UK and uncovered key stats and insights on the State of Digital Marketing in the UK and what their top priorities are in 2022.

Download the infographic to see the results!
Discover the trends & tactics retailers need for the future

Retail of the future | E-guide

The evolution of the retail industry accelerated faster than any business was prepared for, and it shows no sign of slowing down. We teamed up with our partners T-Systems, Space 48, and Alpenite, to explore what’s to come and the strategies you need.

Download the E-guide now

Mapp Cloud's key pillars for insight-led experiences

Mapp Cloud’s powerful analytics and AI can dig deeper into your data than ever before, generating actionable insights and predictions of what your customers are going to do next.

Learn more about intelligence ›

Mapp Cloud helps you create personalized experiences based on who your customers are and what they want, making every touchpoint count.

Learn more about content ›

Mapp Cloud makes your data understandable, accessible, and actionable by unifying it in our CDP and giving you a single customer view.

Learn more about unified data ›

Mapp Cloud enables you to build and implement a rich cross-channel marketing strategy to improve engagement and be where your customer is.

Learn more about engagement ›

Easily integrate Mapp Cloud with the rest of your marketing ecosystem, so your data is more readily absorbed and unified with flexible APIs.

Learn more about integrations ›

Who can benefit from Mapp Cloud?

Mapp Cloud is designed specifically to help consumer-facing brands run highly personalized, cross-channel marketing campaigns powered by real-time customer data and generated insights, all from a single platform.



Consumer Brands

We help multi-channel retail, eCommerce, and D2C companies boost customer lifetime value (CLV) and reach revenue goals.

Data-driven teams

Mapp breaks down data silos, empowering marketers and data teams to work smarter with actionable customer insights.

Just some of the reasons Mapp is #1

Mapp Cloud has won several prestigious awards internationally for product innovation, providing best-in-class martech solutions, and being an industry leader in cross-channel digital marketing.

View Press Release ›
View Press Release ›
View Press Release ›

Mapp Cloud is recognized by leading independent research firms & third-party product review sites as an outstanding vendor in cross-channel campaign management, marketing automation, and marketing analytics categories.

“Mapp Cloud stands out for its aspirational vision of marketing as an insights-driven business function. It differentiates with marketer-friendly analytics, AI-driven planning and orchestration, and comprehensive measurement and optimization capabilities aligned with business key performance indicators (KPIs).”
The Forrester Wave™: Cross-channel Campaign Management (Independent Platforms), Q3 2021

Mapp has helped more than 3,000 companies and agencies implement winning marketing strategies. From retail & eCommerce to finance and publishing, Mapp Cloud helps businesses from diverse industries.

With Mapp's help, we have been able to do what we once thought was impossible and move 30 years of offline data into online unified customer profiles. With this information more easily accessible, we are now able to fully deliver the hyper-personalized and high-end service that our customers expect and deserve.
Millie Andrews
Head of CRM, Air Charter Service
By working with Mapp, we have really been able to enrich our customer profiles, and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Emilia Sławek
Digital Marketing Coordinator, JYSK
Read our reviews on G2 ›

Key Capabilities

Rely on accurate, first-party data that is privacy compliant

Unlock your data goldmine by increasing your data quality and leveraging your first-party data to improve personalization, engagement, and ROI.

Unify all your customer data

Unify all your data in one place to unlock a real-time, comprehensive, single 360° customer view. Data silos will be a thing of the past.

Make informed decisions based on insights

Understand your data and transform it into actionable customer insights with the help of cross-channel campaign reports and visual dashboards.

Reach the right audience, every time

Use our drag & drop builder to quickly create segments and build highly targeted audiences based on real-time, unified data.

Harness the power of AI-driven intelligence

Leverage AI to score, profile, and visualize customer data to predict their likelihood to churn, convert or engage. Then use the info to market even smarter.

Automate your marketing engagement

Orchestrate impactful cross-channel campaigns, across email, web, mobile, direct mail, and more, with our powerful automation engine and intuitive journey builder.

Integrating your Martech stack

Easily integrate Mapp Cloud with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.

See all our Integrations ›



The #1 Insight-led
customer experience platform

Don’t settle for average marketing results – use Mapp Cloud!

Learn more about insight-led marketing ›

Learn about the challenges digital marketers faced and their strategies in 2022

The State of Digital Marketing in the UK in 2022

Businesses faced countless challenges last year, urging them to reshape their marketing strategies. We surveyed digital marketers in the UK and uncovered key stats and insights on the State of Digital Marketing in the UK and what their top priorities are in 2022.

Download the infographic to see the results!

Mapp Cloud's key pillars for insight-led experiences

Intelligence

Mapp Cloud’s powerful analytics and AI can dig deeper into your data than ever before, generating actionable insights and predictions of what your customers are going to do next.

Learn more about intelligence ›

Content

Mapp Cloud helps you create personalized experiences based on who your customers are and what they want, making every touchpoint count.

Learn more about content ›

Unified Customer Data

Mapp Cloud makes your data understandable, accessible, and actionable by unifying it in our CDP and giving you a single customer view.

Learn more about unified data ›

Engagement

Mapp Cloud enables you to build and implement a rich cross-channel marketing strategy to improve engagement and be where your customer is.

Learn more about engagement ›

Integrations

Easily integrate Mapp Cloud with the rest of your marketing ecosystem, so your data is more readily absorbed and unified with flexible APIs.

Learn more about integrations ›

Who can benefit from Mapp Cloud?

Mapp Cloud is designed specifically to help consumer-facing brands run highly personalized, cross-channel marketing campaigns powered by real-time customer data and generated insights, all from a single platform.



Consumer Brands

We help multi-channel retail, eCommerce, and D2C companies boost customer lifetime value (CLV) and reach revenue goals.

Data-driven teams

Mapp breaks down data silos, empowering marketers and data teams to work smarter with actionable customer insights.

Just some of the reasons Mapp is #1

Product awards

Mapp Cloud has won several prestigious awards internationally for product innovation, providing best-in-class martech solutions, and being an industry leader in cross-channel digital marketing.

View Press Release ›
View Press Release ›
View Press Release ›

Industry Recognition

Mapp Cloud is recognized by leading independent research firms & third-party product review sites as an outstanding vendor in cross-channel campaign management, marketing automation, and marketing analytics categories.

“Mapp Cloud stands out for its aspirational vision of marketing as an insights-driven business function. It differentiates with marketer-friendly analytics, AI-driven planning and orchestration, and comprehensive measurement and optimization capabilities aligned with business key performance indicators (KPIs).”
The Forrester Wave™: Cross-channel Campaign Management (Independent Platforms), Q3 2021

Customer testimonials

Mapp has helped more than 3,000 companies and agencies implement winning marketing strategies. From retail & eCommerce to finance and publishing, Mapp Cloud helps businesses from diverse industries.

With Mapp's help, we have been able to do what we once thought was impossible and move 30 years of offline data into online unified customer profiles. With this information more easily accessible, we are now able to fully deliver the hyper-personalized and high-end service that our customers expect and deserve.
Millie Andrews
Head of CRM, Air Charter Service
By working with Mapp, we have really been able to enrich our customer profiles, and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Emilia Sławek
Digital Marketing Coordinator, JYSK
Read our reviews on G2 ›

Key Capabilities

Rely on accurate, first-party data that is privacy compliant

Unlock your data goldmine by increasing your data quality and leveraging your first-party data to improve personalization, engagement, and ROI.

Unify all your customer data

Unify all your data in one place to unlock a real-time, comprehensive, single 360° customer view. Data silos will be a thing of the past.

Make informed decisions based on insights

Understand your data and transform it into actionable customer insights with the help of cross-channel campaign reports and visual dashboards.

Reach the right audience, every time

Use our drag & drop builder to quickly create segments and build highly targeted audiences based on real-time, unified data.

Harness the power of AI-driven intelligence

Leverage AI to score, profile, and visualize customer data to predict their likelihood to churn, convert or engage. Then use the info to market even smarter.

Automate your marketing engagement

Orchestrate impactful cross-channel campaigns, across email, web, mobile, direct mail, and more, with our powerful automation engine and intuitive journey builder.

Integrating your Martech stack

Easily integrate Mapp Cloud with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.

See all our Integrations ›



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