Mapp Newsroom

Press Releases

SAN DIEGO and LONDON |

Tomorrow TTH Selects Mapp As Their Data Management Platform Partner

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San Diego and London |

Mapp Digital Appoints Marketing Industry & Technology Veterans Juhan Lee and Matthew Langie as Chief Technology Officer and Chief Marketing Officer

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San Diego and London |

PUMA Europe selects Customer Engagement Platform by Mapp Digital

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San Diego and Cologne |

Mapp Digital launches unified solution suite, provides marketers with shortest route to customer engagement

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London |

All data no action: UK’s top ecommerce brands not delivering personalised customer engagement, despite having user information at their disposal

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Mapp in the News

Customer Engagement

With Grey Thursday, Black Friday, Cyber Monday, Small Business Saturday and, even Christmas around the corner, many retailers are getting ready for the online shopping onslaught. For many marketers the festive marketing season kicked into gear months ago. Here are 5 strategies you can implement to boost customer engagement ahead of the holiday season.

More on MyCustomer
Marketers can solve marketing and data silos with next generation marketing technology, according to new report
Multi-Channel Campaign Management

Brands that plan to survive in the digital age need to utilise their existing technology stack or risk alienating customers, a new report finds. The report, Introducing the Next Generation Marketing Technology, has been produced by The Drum in association with global marketing technology company Mapp Digital.

More on The Drum
Tomorrow TTH Selects Mapp As Their Data Management Platform Partner
Data Management

Mapp Digital (www.mapp.com) today announced that Tomorrow TTH, a leading independent marketing agency, selected the Mapp Customer Engagement Platform to drive media efficiencies for its clients, and complement its existing advertising and performance offering. Mapp will enable Tomorrow TTH and its clients to deliver relevant, effective ads to customers and prospects and take a data-driven approach to omni-channel marketing. The Customer Engagement Platform includes a DMP and biddable media service that integrates directly into Tomorrow TTH’s trademark ‘Adgnosis’ methodology and technology stack, powering the agency’s trading desk and complementing its existing customer tracking solution.

More on DMA
Data Management

Mapp Digital (www.mapp.com) today announced that Tomorrow TTH, a leading independent marketing agency, selected the Mapp Customer Engagement Platform to drive media efficiencies for its clients, and complement its existing advertising and performance offering.

More on Marketing Dive
#PILIVE17: Tomorrow TTH and Mapp Team Up on “Data-driven Approach” to Marketing
Digital Marketing

Independent marketing agency Tomorrow TTH has announced a partnership with customer engagement platform and Mapp to drive relevant media ads to customers, while complementing its existing advertising and performance offering. The collaboration between the digital groups, showcased at the international performance marketing show PI LIVE from October 24-25, will enable clients to deliver effective ads to new prospects while taking a more “data-driven approach” to omni-channel marketing.

More on PerformanceIn
Mapp Insights

KISS is pleased to announce it is now an authorised reseller partner of Mapp Digital, one of the world’s largest independent digital marketing technology companies. As the digital marketplace becomes increasingly competitive, marketers are looking for tools to improve customer engagement and support in the digital transformation of their businesses. The Mapp Customer Engagement Platform helps businesses to manage email, social and mobile marketing efforts to improve customer experience and maximise conversions.

More on The Drum