The countdown has already started and despite sending your weekly newsletters or promotions, you can’t ignore that voice in your head that keeps saying “Pssst,... Read More »
When starting a website tracking project, it often feels like the looming “blank paper” problem. Questions include where to start, where to go, how to... Read More »
Drum roll, please… Mapp’s Fall Update is here! We have officially launched 18 new features that will help you tackle daily marketing challenges. Are you ready for... Read More »
It may sting a bit when someone unsubscribes from your emails, but fear not: there’s an upside to the unsubscribe! Opt-outs can increase your overall... Read More »
A company’s website serves as its central point of interaction with customers. To keep website usability high while improving evaluation of the way the processes... Read More »
We all know the basics of email marketing, but it’s important not to get stuck in a rut. Continuous improvement is the key to email... Read More »
DMEXCO @home was a great success for Mapp. The two-day conference program proved that networking and sharing ideas in difficult times can still work in... Read More »
Lead generation is a critical element of a successful sales and marketing strategy that can work perfectly alongside your existing marketing plans. Do you want to grow... Read More »
Virtual networking in the new normal will be high on the agenda at DMEXCO @home, the virtual event taking place on 23-24 September 2020. Now... Read More »
The past few months have been a pretty wild ride for all of us. We’ve gone from initial bewilderment to stir craziness to complete quarantine... Read More »
Time for some good news: The Mapp Cloud Summer Update is here! It’s been worth the wait, because we’ve got 17 new upgrades and updates... Read More »
In a previous blog post, we highlighted BIMI (Brand Indicators for Message Identification) and its benefits as the new standard to display your brand logo... Read More »
