Mapp welcomes John Fitzgerald as our new Chief Financial Officer (CFO), following an extensive global search. John brings to Mapp more than 20 years of... Read More »
We had a blast with Fresh Relevance last week at the top of The Shard in London! Mapp got to co-host a seminar on personalization and customer... Read More »
The days of using physical mail tactics in the marketing space have all but passed. Modern means of protecting privacy mean that several time-honored tactics... Read More »
As a senior marketing executive, do you believe you’re delivering the best customer experience at every brand touch point? The movement towards digital transformation was... Read More »
Over the past few years there has been a significant increase in bot attacks on companys’ email lists, including new takes on an old classic.... Read More »
Reaching your target audience can be a hard task in a world ruled by automated email marketing campaigns. To overcome this, two concepts directly impact... Read More »
Have you seen it already? We unveiled Mapp’s new brand this week! With striking new colors, bold taglines, and a rebellious sheep as our mascot,... Read More »
Last year was a busy one for Mapp, so we rounded up Mapp Cloud’s top 10 product developments of 2018. Market smarter in 2019 with... Read More »
