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Digiday: How marketers are putting customer insights at the heart of their CX strategy

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Recent Articles

Improved Customer Activation: Mapp Expands Marketing Cloud with New Functionalities

London, June 7, 2023 – Mapp, the international provider of insight-led customer experiences, announces the addition of several new updates to its core product, Mapp... Read More »

Mapp announces appointment of Eric Lubow as new Chief Product & Technology Officer

London, May 23rd, 2023 – Mapp, the international provider of insight-led customer experience, has today announced the appointment of Eric Lubow to the position of... Read More »

Mapp’s 2023 State of Customer Experience in the UK: AI believed to be hottest trend, but only 18% of companies plan to invest in AI technology

Mapp’s new survey of B2C marketers focuses on Customer Experience in 2023 Almost three quarters of ecommerce marketers believe AI will be the biggest trend... Read More »