London, September 19th, 2024 – Mapp, the global leader in insight-driven customer experience solutions , today announced a new integration with Nosto, a leading Commerce Experience Platform (CXP). This partnership empowers retailers to combine Mapp’s cross-channel customer insights with Nosto’s advanced analytics, enabling hyper-personalized shopping experiences across channels that boost customer engagement, sales, and customer lifetime value (CLTV).
The collaboration simplifies coordination between marketing and ecommerce teams by uniting tools, data, and workflows. Brands can now seamlessly sync customer insights from Mapp with Nosto’s behavioral data, creating smarter, more cohesive commerce experiences across email campaigns and website interactions.
“With this integration, we’re leveraging the full potential of combining rich customer insights with real-time behavioral data. Retailers can now craft more meaningful, personalized experiences across channels, ensuring that every interaction feels relevant and timely. It’s a game-changer for brands looking to deepen engagement and drive growth through smarter, more connected strategies.” — Ricardas Montvila, SVP CX & Solutions, Mapp
“This new partnership with Mapp brings together two advanced technologies to help brands create intelligent, highly personalized shopping experiences at scale,” says Frank Zimmermann, Global Head of Partnerships, Nosto. “By integrating Mapp’s robust marketing platform with Nosto’s CXP, retailers can leverage a more complete data set to drive deeper customer relationships and accelerate growth.”
About Mapp
Mapp helps marketers build personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Our powerful technology combines AI-powered digital analytics and marketing automation to collect and unify customer data, extract insights, and trigger personalized campaigns across email, SMS, app, and your website.
More than 700 companies chose Mapp for their marketing needs, including well-known brands such as Ella’s Kitchen, Farrow & Ball, Coccinelle, Admiral Group, GLD Group, Pan Macmillan, Pladis, and many more.
For more information, visit: Mapp Nosto integration – Mapp
Press Contact:
Mapp Digital
Hayley Strang
+ 44 7811 444477
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