{"id":12653,"date":"2025-04-09T07:21:07","date_gmt":"2025-04-09T05:21:07","guid":{"rendered":"https:\/\/mapp.com\/de\/blog\/maximize-full-price-sell-through-smart-data-strategies-for-spring-fashion\/"},"modified":"2025-05-08T15:42:21","modified_gmt":"2025-05-08T13:42:21","slug":"full-price-sell-through-mehr-umsatz-im-fruehling","status":"publish","type":"post","link":"https:\/\/mapp.com\/de\/blog\/full-price-sell-through-mehr-umsatz-im-fruehling\/","title":{"rendered":"Maximaler Verkauf zum vollen Preis: Fr\u00fchlingshafte Strategien f\u00fcr Mode und Retail"},"content":{"rendered":"<p>Der Fr\u00fchling bringt nicht nur neue Trends, sondern auch frische Herausforderungen. Kurze Produktzyklen und hohe Akquisitionskosten zwingen Modemarken, schnell zu agieren. Mithilfe von KI und Predictive Analytics lassen sich Lagerbest\u00e4nde clever steuern, Kampagnen personalisieren und die Kundenbindung st\u00e4rken \u2013 und so der Durchsatz zum Vollpreis steigern. Rabattaktionen k\u00f6nnen so reduziert oder sogar vermieden werden.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Der Fr\u00fchling bringt nicht nur neue Trends, sondern auch frische Herausforderungen. Kurze Produktzyklen und hohe Akquisitionskosten zwingen Modemarken, schnell zu agieren. Mithilfe von KI und Predictive Analytics lassen sich Lagerbest\u00e4nde clever steuern, Kampagnen personalisieren und&#8230;<\/p>\n","protected":false},"author":19,"featured_media":12654,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-12653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-events"],"acf":[],"_links":{"self":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/posts\/12653","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/comments?post=12653"}],"version-history":[{"count":5,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/posts\/12653\/revisions"}],"predecessor-version":[{"id":12745,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/posts\/12653\/revisions\/12745"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/media\/12654"}],"wp:attachment":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/media?parent=12653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/categories?post=12653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/tags?post=12653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}