{"id":1999,"date":"2020-03-18T09:44:56","date_gmt":"2020-03-18T16:44:56","guid":{"rendered":"https:\/\/mapp.com\/de\/?post_type=resource&#038;p=1999"},"modified":"2024-12-06T17:15:09","modified_gmt":"2024-12-06T16:15:09","slug":"wie-expert-sein-digital-marketing-fur-mehr-als-400-filialen-mit-mapp-cloud-organisiert","status":"publish","type":"resource","link":"https:\/\/mapp.com\/de\/resource\/case-study\/wie-expert-sein-digital-marketing-fur-mehr-als-400-filialen-mit-mapp-cloud-organisiert\/","title":{"rendered":"Wie Expert sein Digital-Marketing fu\u0308r mehr als 400 Filialen mit Mapp Marketing Cloud organisiert"},"content":{"rendered":"<p>Expert International ist eine der weltweit bedeutendsten Einzelhandelsketten fu\u0308r Unterhaltungselektronik. Die Gruppe ist in 21 L\u00e4ndern vertreten und z\u00e4hlt in vielen M\u00e4rkten zu den Marktfu\u0308hrern im Handel mit Unterhaltungselektronik und\u00a0 Elektrohaushaltsger\u00e4ten \u2013 darunter in vielen europ\u00e4ischen L\u00e4ndern. Fu\u0308r ein ganzheitliches Digital-Marketing hat sich Expert in Italien bereits im Jahr 2016 fu\u0308r Mapp Marketing Cloud als zentrale Marketing-Plattform entschieden.<\/p>\n","protected":false},"featured_media":2000,"parent":0,"template":"","resource-media":[5,121],"class_list":["post-1999","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-media-case-study","resource-media-success-stories"],"acf":[],"_links":{"self":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/resource\/1999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/types\/resource"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/media\/2000"}],"wp:attachment":[{"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/media?parent=1999"}],"wp:term":[{"taxonomy":"resource-media","embeddable":true,"href":"https:\/\/mapp.com\/de\/wp-json\/wp\/v2\/resource-media?post=1999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}