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eCommerce & Retail

Impress shoppers with
insight-led experiences

Shoppers are flooded with countless marketing messages from many brands at almost every touchpoint. Even when customers are in-store, smartphones have an impact on the customer journey. Marketers are having to navigate through:

  • Low engagement with their communications
  • Difficulty in acquiring new customers
  • Abandoned baskets & customer churn
  • Reliance on discounts
  • Struggle to develop repeated purchases from existing customers
  • Low customer loyalty
  • Limited ROI and revenue

Trusted by countless brands & retailers

Mapp Cloud gives you the spotlight to acquire customers & grow loyalty

Rather than resorting to discounts, personalization can be the key differentiator in delivering a positive CX and driving customer engagement. Our platform plugs in and enriches real-time customer data to help you better understand your shoppers, generate actionable insights, and execute personalized content on the right channel at the right time.

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BUILD, UNIFY, & ENRICH YOUR CUSTOMER DATA

Get accuracy with Zero- & First-Party Data: Put customer insights at the core of your marketing with a zero and first-party data strategy and data privacy as a top priority. Implement advanced tracking without the need for cookies.

Break down data silos & make data actionable: Merge all those fragmented online & offline data points into one central place: eCommerce platform, loyalty programs, CRM, POS, DSP, website, and much more! Make sense of your data by enriching it with AI and visualizing it in a digestible way to quickly draw actionable insights for bigger impact on shoppers!

Get to really know your customers: Use real-time customer data to segment and build Unified Customer Profiles. Understand your shopper’s evolving behavior and deliver meaningful, relevant interactions.

LEARN MORE ABOUT INTELLIGENCE ›

PERSONALIZATION: MAKE EVERY INTERACTION COUNT

Personalize your content: Tailor your messages to each individual customer, taking into account their location, past behavior, and preferences. Make sure they see the content most likely to motivate action.

Get interactive in your content: Elevate your content strategy with exciting and interactive elements (like pop-ups, dynamic website blocks, and AMP for email) that require active engagement.

Maximize your profit: Don’t burn your profit by displaying the wrong thing to the wrong person. Showing an irrelevant product or deal can harm your engagement. Put your money where it will make the most impact!

LEARN MORE ABOUT CONTENT ›

CUSTOMER INTELLIGENCE, ENRICHED WITH AI

Predict outcomes & optimize campaigns: From likelihood to convert/churn to purchase/abandonment predictions, our AI capabilities help you make informed decisions based on real-time data to launch and optimize the right campaigns.

Visualize customer data & performance: Examine customer behavior and engagement trends to uncover when and how it’s effective to communicate with your customers.

LEARN MORE ABOUT UNIFIED DATA ›

SCALE YOUR CROSS-CHANNEL ENGAGEMENT

Optimize the customer journey: Develop personalized touchpoints that move a customer from initial purchase to brand advocate.

Activate cross-channel marketing: Initiate hyper-personalized messages in real-time across email, mobile push, in-app, SMS, microsites, paid media, and direct mail.

Streamline your marketing automation: Map out campaign blueprints to automate onboarding experiences, upsell efforts, churn prevention campaigns, and more. Trigger messages based on a consumer’s real-time engagement with your brand.

LEARN MORE ABOUT ENGAGEMENT ›

INTEGRATE YOUR MARTECH STACK

Eliminate your data silos: Data sets that were previously siloed will be able to communicate with each other to unlock breakthroughs that weren’t previously accessible.

Flexible APIs: Or platform has both out-of-the-box integrations and open APIs, allowing you to connect tools and data sources – without needing your technical support team to work overtime.

GDPR Compliance: Mapp has taken all compliance and security measures to protect data (and we have the certifications to prove it!). Your company can rest easy knowing that your data is in good hands.

LEARN MORE ABOUT INTEGRATIONS ›

By working with Mapp, we have really been able to enrich our customer profiles and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Georgie Morgan Senior Brand Manager at Ella’s Kitchen
eCommerce & Retail

Impress shoppers with insight-led experiences

Shoppers are flooded with countless marketing messages from many brands at almost every touchpoint. Even when customers are in-store, smartphones have an impact on the customer journey. Marketers are having to navigate through:

  • Low engagement with their communications
  • Difficulty in acquiring new customers
  • Abandoned baskets & customer churn
  • Reliance on discounts
  • Struggle to develop repeated purchases from existing customers
  • Low customer loyalty
  • Limited ROI and revenue

Trusted by countless brands & retailers

Mapp Cloud gives you the spotlight to acquire customers & grow loyalty

Rather than resorting to discounts, personalization can be the key differentiator in delivering a positive CX and driving customer engagement. Our platform plugs in and enriches real-time customer data to help you better understand your shoppers, generate actionable insights, and execute personalized content on the right channel at the right time.

We need your consent to load this Youtube video!

We use a third party service to embed video content that may collect data about your activity. Please review the details and accept the service to watch this video.

BUILD, UNIFY, & ENRICH YOUR CUSTOMER DATA

Get accuracy with Zero- & First-Party Data: Put customer insights at the core of your marketing with a zero and first-party data strategy and data privacy as a top priority. Implement advanced tracking without the need for cookies.

Break down data silos & make data actionable: Merge all those fragmented online & offline data points into one central place: eCommerce platform, loyalty programs, CRM, POS, DSP, website, and much more! Make sense of your data by enriching it with AI and visualizing it in a digestible way to quickly draw actionable insights for bigger impact on shoppers!

Get to really know your customers: Use real-time customer data to segment and build Unified Customer Profiles. Understand your shopper’s evolving behavior and deliver meaningful, relevant interactions.

LEARN MORE ABOUT INTELLIGENCE ›

PERSONALIZATION: MAKE EVERY INTERACTION COUNT

Personalize your content: Tailor your messages to each individual customer, taking into account their location, past behavior, and preferences. Make sure they see the content most likely to motivate action.

Get interactive in your content: Elevate your content strategy with exciting and interactive elements (like pop-ups, dynamic website blocks, and AMP for email) that require active engagement.

Maximize your profit: Don’t burn your profit by displaying the wrong thing to the wrong person. Showing an irrelevant product or deal can harm your engagement. Put your money where it will make the most impact!

LEARN MORE ABOUT CONTENT ›

CUSTOMER INTELLIGENCE, ENRICHED WITH AI

Predict outcomes & optimize campaigns: From likelihood to convert/churn to purchase/abandonment predictions, our AI capabilities help you make informed decisions based on real-time data to launch and optimize the right campaigns.

Visualize customer data & performance: Examine customer behavior and engagement trends to uncover when and how it’s effective to communicate with your customers.

LEARN MORE ABOUT UNIFIED DATA ›

SCALE YOUR CROSS-CHANNEL ENGAGEMENT

Optimize the customer journey: Develop personalized touchpoints that move a customer from initial purchase to brand advocate.

Activate cross-channel marketing: Initiate hyper-personalized messages in real-time across email, mobile push, in-app, SMS, microsites, paid media, and direct mail.

Streamline your marketing automation: Map out campaign blueprints to automate onboarding experiences, upsell efforts, churn prevention campaigns, and more. Trigger messages based on a consumer’s real-time engagement with your brand.

LEARN MORE ABOUT ENGAGEMENT ›

INTEGRATE YOUR MARTECH STACK

Eliminate your data silos: Data sets that were previously siloed will be able to communicate with each other to unlock breakthroughs that weren’t previously accessible.

Flexible APIs: Or platform has both out-of-the-box integrations and open APIs, allowing you to connect tools and data sources – without needing your technical support team to work overtime.

GDPR Compliance: Mapp has taken all compliance and security measures to protect data (and we have the certifications to prove it!). Your company can rest easy knowing that your data is in good hands.

LEARN MORE ABOUT INTEGRATIONS ›

By working with Mapp, we have really been able to enrich our customer profiles and get a much better steer on how best to really engage the right people at the right time. It’s provided us with an amazingly accessible way for JYSK to interact and engage with our audience on an ongoing basis.
Georgie Morgan Senior Brand Manager at Ella’s Kitchen
Ready to experience Mapp Cloud?
Learn how to boost your customer’s online experience.
Book a demo ›