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MAPP CLOUD FOR FASHION & BEAUTY BRANDS

Design Bespoke Experiences
Your Customers Are Looking For

Mapp Marketing Cloud empowers marketers to turn customer data into actionable insights to craft personalized customer experiences. Our intuitive platform allows you engage your customers with the right content, on the right channel, at the right time to easily drive engagement, acquire conversions, and turn new customers into brand advocates. Your brand can benefit from:

  • Integrated experiences between online and offline
  • Decreased reliance on discounts and affiliates
  • Increased customer acquisition and retention
  • Higher Customer Lifetime Value
  • Fewer basket abandonments and churn
  • Increased revenue from reactivating your existing customer base

Trusted by international brands & retailers

Acquire customers & grow loyalty

Style every message with rich insights based on your customers’ transactional, behavioral, and CRM data. Our platform closes the gap between online and offline channels to get a 360-degree-view of the customers’ journey with your brand. Watch this 3-minutes video to see Mapp Marketing Cloud in action →

We need your consent to load this Youtube video!

We use a third-party service to embed video content that may collect data about your activity. Please review the details and accept the service to watch this video.

CUSTOMER INTELLIGENCE, ENRICHED WITH AI

Predict outcomes & optimize campaigns: Use our AI solution to predict your customers behaviors, such as likelihood to convert/churn to purchase/abandonment – then, optimize your campaigns accordingly.

Visualize customer data & performance: Examine customer behavior and engagement trends to uncover when and how it’s effective to communicate.

LEARN MORE ABOUT INTELLIGENCE ›

PERSONALIZATION: MAKE EVERY INTERACTION COUNT

Tailor your content: Personalize for individual customers, based on their location, behavior, and preferences to motivate action.

Get interactive: Elevate your content strategy with exciting and interactive elements (like pop-ups, dynamic website blocks, and AMP for email).

Maximize your profit: Don’t burn your profit by displaying the wrong discount to the wrong person. Invest where it’ll make the most impact!

LEARN MORE ABOUT CONTENT ›

BUILD, UNIFY, & ENRICH YOUR CUSTOMER DATA

Adopt a Zero & First-Party Data Strategy: Prepare for the cookie-apocalypse zero and first-party data strategy, with data privacy as a top priority.

Break Down Data Silos: Merge all those fragmented data points into one central place, including data from your eCommerce platform, loyalty programs, CRM, POS, DSP, website, and more!

Learn About Your Customers in Real-Time: Use customer data to learn about them in real-time, build Unified Customer Profiles, and segment into customer groups.

Action Your Data: Enrich your data with AI and visualize it in a digestible way to easily extract insights and optimize your cross-channel communications.

LEARN MORE ABOUT UNIFIED DATA ›

SCALE YOUR CROSS-CHANNEL ENGAGEMENT

Optimize the customer journey: Develop personalized touchpoints that move customers from initial purchase to brand advocacy.

Activate cross-channel marketing: Initiate hyper-personalized messages in real-time across email, mobile push, in-app, SMS, microsites, paid media, and direct mail.

Streamline your marketing automation: Map out campaign blueprints to automate onboarding experiences, upsell efforts, churn prevention campaigns, and more. Trigger messages based on a consumer’s real-time engagement with your brand.

LEARN MORE ABOUT ENGAGEMENT ›

INTEGRATE YOUR MARTECH STACK

Eliminate your data silos: Your siloed data sets will finally be able to communicate with each other to unlock breakthroughs that weren’t previously accessible.

Flexible APIs: Our platform has both out-of-the-box integrations and open APIs to connect tools and data sources, without depending on your technical support team.

GDPR Compliance: Mapp has taken all compliance and security measures to protect your data (and we have the certifications to prove it!). Your data is in good hands!

LEARN MORE ABOUT INTEGRATIONS ›

Since working with Mapp Marketing Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Mapp over the coming months and years.
Ilaria Morelli Digital Marketing Manager at Vivienne Westwood
MAPP CLOUD FOR FASHION & BEAUTY BRANDS

Design Bespoke Experiences
Your Customers Are Looking For

Mapp Marketing Cloud empowers marketers to turn customer data into actionable insights to craft personalized customer experiences. Our intuitive platform allows you engage your customers with the right content, on the right channel, at the right time to easily drive engagement, acquire conversions, and turn new customers into brand advocates. Your brand can benefit from:

  • Integrated experiences between online and offline
  • Decreased reliance on discounts and affiliates
  • Increased customer acquisition and retention
  • Higher Customer Lifetime Value
  • Fewer basket abandonments and churn
  • Increased revenue from reactivating your existing customer base

Trusted by international brands & retailers

Acquire customers & grow loyalty

Style every message with rich insights based on your customers’ transactional, behavioral, and CRM data. Our platform closes the gap between online and offline channels to get a 360-degree-view of the customers’ journey with your brand. Watch this 3-minutes video to see Mapp Marketing Cloud in action →

We need your consent to load this Youtube video!

We use a third party service to embed video content that may collect data about your activity. Please review the details and accept the service to watch this video.

CUSTOMER INTELLIGENCE, ENRICHED WITH AI

Predict outcomes & optimize campaigns: Use our AI solution to predict your customers behaviors, such as likelihood to convert/churn to purchase/abandonment – then, optimize your campaigns accordingly.

Visualize customer data & performance: Examine customer behavior and engagement trends to uncover when and how it’s effective to communicate.

LEARN MORE ABOUT INTELLIGENCE ›

PERSONALIZATION: MAKE EVERY INTERACTION COUNT

Tailor your content: Personalize for individual customers, based on their location, behavior, and preferences to motivate action.

Get interactive: Elevate your content strategy with exciting and interactive elements (like pop-ups, dynamic website blocks, and AMP for email).

Maximize your profit: Don’t burn your profit by displaying the wrong discount to the wrong person. Invest where it’ll make the most impact!

LEARN MORE ABOUT CONTENT ›

BUILD, UNIFY, & ENRICH YOUR CUSTOMER DATA

Adopt a Zero & First-Party Data Strategy: Prepare for the cookie-apocalypse zero and first-party data strategy, with data privacy as a top priority.

Break Down Data Silos: Merge all those fragmented data points into one central place, including data from your eCommerce platform, loyalty programs, CRM, POS, DSP, website, and more!

Learn About Your Customers in Real-Time: Use customer data to learn about them in real-time, build Unified Customer Profiles, and segment into customer groups.

Action Your Data: Enrich your data with AI and visualize it in a digestible way to easily extract insights and optimize your cross-channel communications.

LEARN MORE ABOUT UNIFIED DATA ›

SCALE YOUR CROSS-CHANNEL ENGAGEMENT

Optimize the customer journey: Develop personalized touchpoints that move customers from initial purchase to brand advocacy.

Activate cross-channel marketing: Initiate hyper-personalized messages in real-time across email, mobile push, in-app, SMS, microsites, paid media, and direct mail.

Streamline your marketing automation: Map out campaign blueprints to automate onboarding experiences, upsell efforts, churn prevention campaigns, and more. Trigger messages based on a consumer’s real-time engagement with your brand.

LEARN MORE ABOUT ENGAGEMENT ›

INTEGRATE YOUR MARTECH STACK

Eliminate your data silos: Your siloed data sets will finally be able to communicate with each other to unlock breakthroughs that weren’t previously accessible.

Flexible APIs: Our platform has both out-of-the-box integrations and open APIs to connect tools and data sources, without depending on your technical support team.

GDPR Compliance: Mapp has taken all compliance and security measures to protect your data (and we have the certifications to prove it!). Your data is in good hands!

LEARN MORE ABOUT INTEGRATIONS ›

Since working with Mapp Marketing Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and have insight-led customer data at our fingertips. This is driving business change. We look forward to developing our activity with Mapp over the coming months and years.
Ilaria Morelli Digital Marketing Manager at Vivienne Westwood
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