{"id":810,"date":"2018-12-04T09:27:03","date_gmt":"2018-12-04T09:27:03","guid":{"rendered":"http:\/\/mappmain.wpengine.com\/?post_type=resource&#038;p=810"},"modified":"2019-05-21T16:31:12","modified_gmt":"2019-05-21T23:31:12","slug":"the-new-role-of-cdp-in-data-driven-marketing","status":"publish","type":"resource","link":"https:\/\/mapp.com\/fr\/resource\/webinars\/the-new-role-of-cdp-in-data-driven-marketing\/","title":{"rendered":"Le nouveau r\u00f4le du CDP dans le marketing pilot\u00e9 par les donn\u00e9es"},"content":{"rendered":"<p>Wish you could leverage all your customer data to increase the efficiency and effectiveness of your marketing campaigns? With the emergence of Customer Data Platforms (CDP) and the compliance requirements of GDPR, companies should be seizing the opportunity to access real-time, unsiloed customer data to drive better engagements and stronger conversions. Watch this webinar to learn how a CDP solves for marketing data pains and see how Mapp Digital customers take advantage of CDP in a post-GDPR era.<\/p>\n","protected":false},"featured_media":1016,"parent":0,"template":"","resource-media":[6],"class_list":["post-810","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-media-webinars"],"acf":[],"_links":{"self":[{"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/resource\/810","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/types\/resource"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/media\/1016"}],"wp:attachment":[{"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/media?parent=810"}],"wp:term":[{"taxonomy":"resource-media","embeddable":true,"href":"https:\/\/mapp.com\/fr\/wp-json\/wp\/v2\/resource-media?post=810"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}