Adding visitors to audiences in real-time
Tagging visitors with additional data in real-time
Tracking clicks on adverts (click tracking)
1. Go to Data Collection and create a new pixel or configure an existing pixel.
2. Go to Configure On-Site page.
3. Add a Custom Event or Custom Success Event label.
4. Add the appropriate conditions for this Custom Event or Custom Success Event pixel to fire.
5. Tick the Select External Pixels box under the Trigger External Pixels (optional) item.
6. Select Custom from the Platform dropdown.