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About us

WHY MAPP
The Tech.
The Company.
The People.
See why Mapp stands out as the wise choice.

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Insights
Unified Data
AI
Automation
Personalization
Integrations Request a Demo

MAPP MARKETING CLOUD
AI-POWERED MARKETING AUTOMATION

Mapp helps marketers create personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Combining AI-powered digital analytics, and marketing automation capabilities, Mapp collects and unifies customer data, helps extract actionable insights, and trigger multichannel campaigns across email, SMS, app, and website.

Why should you have an insight-led approach with your marketing cloud?

WHY MAPP?

Real-time insights should guide your engagement and content strategies. Mapp Marketing Cloud leverages advanced AI to transform extensive data into actionable insights, empowering you to effectively understand and engage your audience.

WHO USES MAPP?

Marketers who want to gain more from technology but not at a higher cost. Marketers who want to make insight-driven decisions based on their unified data.

Who uses Mapp Marketing Cloud?
Mapp diagam of integrating Magento eCommerce data.

HOW DOES MAPP FIT INTO YOUR TECH?

Whether you're implementing digital analytics or marketing automation, Mapp integrates seamlessly with your existing systems, ensuring smooth deployment and optimized performance without disrupting your workflows.

1. TOTAL DATA UNIFICATION

As your data pours in from many different sources,
Mapp Marketing Cloud unifies all that data in a single hub. By doing
this, you break down silos and make your data
understandable, accessible, and actionable.
Learn more ›



THE CDP COMES STANDARD

With Mapp’s Customer Data Platform (CDP), your first-, second-, and third-party data is centralized. With it already built into the core of our tech, you can skip the cost of a separate CDP.

GET A 360° VIEW

Mapp’s unified profiles let you visualize customers from every angle. Personal attributes, purchase history, engagement, and loyalty status give you a comprehensive picture of your customer.

CUSTOMER-CENTRICITY

Mapp turns real-time data into valuable insights, helping you truly understand your customers. Use this knowledge to run customer-centric and highly personalized marketing campaigns.

2. AI, THE BRAINS BEHIND YOUR MARKETING

Artificial Intelligence is Mapp Marketing Cloud’s brain. Our advanced AI can sort through massive amounts of data and make sense of it for you. Guesswork is out. Data-based insights and action plans are in.
Learn more ›



  • Predicting customer
    behaviour
  • Smart
    Analytics
  • Precise campaign
    targeting

Mapp Marketing Cloud uses artificial intelligence to score, profile, and visualize customer data to predict future behaviors. How likely is a particular customer to churn? Or engage? Or convert? When you know what a customer will do, you know where your investments will have the most impact.

Mapp Marketing Cloud gives intuitive dashboards that make it easy to analyze campaigns by message, group, geography, or device. Get smart recommendations on performance and smart alerts on unusual activity.

Advanced campaign targeting is one of the most effective ways to boost both engagement and conversions. Our intelligent platform equips you with AI-generated segments to target audiences by customer behavior.

3. MORE AUTOMATION. LESS GUESSWORK.

Meet your customers wherever or whenever they want to engage with your brand. Mapp Marketing Cloud makes it easy to automate cross-channel campaigns and make every touchpoint count.
Learn more ›



Drag-and-Drop Consumer Journeys

Mapp’s intuitive journey builder lets you easily design an engagement strategy. You can map out when and where a customer receives your messages, which content to send, and how often.

Campaigns, Holistic And Hassle-free

You can activate multiple marketing channels from a centralized interface. Align your team around the same real-time data, and execute seamless campaigns across email, SMS, in-app, website, mobile and web push notifications.

4. CONTENT GETS PERSONAL

Send your customers messages just as unique and interesting as they are. Mapp’s automated personalization lets you make every touchpoint more exciting for the customer by creating tailored experiences based on who they are and what they want.
Learn more ›

Personalize Your Website

Tailor your website to individual visitors, so they see the products most likely to motivate action.

Right Product, Right Deal

Personalize discounts based on visitors’ browsing and purchasing behavior.

Highly Interactive Messages

From AMP emails to rich media on mobile, keep your customer engaged with dynamic content.

5. WHATEVER YOUR MARTECH STACK,
MAPP FITS IN

With Mapp’s open marketing platform, you can easily integrate with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.
Learn more ›



  • We Get Along with Everyone
  • You Have Our Full Support
  • Your Data, Safe and Sound

Integrate Mapp with your other marketing technology, including your CRM, DSP, eCommerce, POS, CMS, loyalty programs, and so much more.
Learn More →

Mapp’s easy integration becomes even easier with the help of Mapp’s tech experts. We’ll partner with you to get it all connected.

Mapp is built with data security at its core, with ISO 27001 certification including ISO 27018 controls for privacy and personal data protection. Our commitment to the highest standards means your data is secure, compliant, and handled with the utmost care.
Learn More →

MAPP MARKETING CLOUD
AI-POWERED MARKETING AUTOMATION

Mapp helps marketers create personalized customer experiences through our SaaS platform, Mapp Marketing Cloud. Combining the power of AI, digital analytics, and marketing automation, Mapp collects and unifies customer data, extracts actionable insights, and triggers multichannel campaigns across email, SMS, app, and website. Join savvy marketers leveraging intelligent automation to drive engagement and deliver exceptional results with Mapp Marketing Cloud.

WHY MAPP?

Real-time insights should guide your engagement and content strategies. Mapp Marketing Cloud leverages advanced AI to transform extensive data into actionable insights, empowering you to effectively understand and engage your audience.

WHO USES MAPP?

Marketers who want to gain more from technology but not at a higher cost. Marketers who want to make insight-driven decisions based on their unified data.

HOW DOES MAPP FIT INTO YOUR TECH?

Whether you're implementing digital analytics or marketing automation, Mapp integrates seamlessly with your existing systems, ensuring smooth deployment and optimized performance without disrupting your workflows.

TOTAL DATA UNIFICATION

As your data pours in from many different sources, Mapp Marketing Cloud unifies all that data in a single hub. By doing this, you break down silos and make your data understandable, accessible, and actionable.
Learn more ›

THE CDP COMES STANDARD

With Mapp’s Customer Data Platform (CDP), your first-, second-, and third-party data is centralized. With it already built into the core of our tech, you can skip the cost of a separate CDP.

GET A 360° VIEW

Mapp’s unified profiles let you visualize customers from every angle. Personal attributes, purchase history, engagement, and loyalty status give you a comprehensive picture of your customer.

CUSTOMER-CENTRICITY

Mapp turns real-time data into valuable insights, helping you truly understand your customers. Use this knowledge to run customer-centric and highly personalized marketing campaigns.

I, THE BRAINS BEHIND YOUR MARKETING

Artificial Intelligence is Mapp Marketing Cloud’s brain. Our advanced AI can sort through massive amounts of data and make sense of it for you. Guesswork is out. Data-based insights and action plans are in.
Learn more ›

Predicting customer
behaviour

Mapp Marketing Cloud uses artificial intelligence to score, profile, and visualize customer data to predict future behaviors. How likely is a particular customer to churn? Or engage? Or convert? When you know what a customer will do, you know where your investments will have the most impact.

Smart
Analytics

Mapp Marketing Cloud gives intuitive dashboards that make it easy to analyze campaigns by message, group, geography, or device. Get smart recommendations on performance and smart alerts on unusual activity.

Precise campaign
targeting

Advanced campaign targeting is one of the most effective ways to boost both engagement and conversions. Our intelligent platform equips you with AI-generated segments to target audiences by customer behavior.

MORE AUTOMATION.
LESS GUESSWORK.

Meet your customers wherever or whenever they want to engage with your brand. Mapp Marketing Cloud makes it easy to automate multichannel campaigns and make every touchpoint count.
Learn more ›

Drag-and-Drop Consumer Journeys

Mapp’s intuitive journey builder lets you easily design an engagement strategy. You can map out when and where a customer receives your messages, which content to send, and how often.

Campaigns, Holistic And Hassle-free

You can activate multiple marketing channels from a centralized interface. Align your team around the same real-time data, and execute seamless campaigns across email, SMS, in-app, website, mobile and web push notifications.

CONTENT
GETS PERSONAL

Send your customers messages just as unique and interesting as they are. Mapp’s automated personalization lets you make every touchpoint more exciting for the customer by creating tailored experiences based on who they are and what they want.
Learn more ›

Personalize Your Website

Tailor your website to individual visitors, so they see the products most likely to motivate action.

Right Product, Right Deal

Personalize discounts based on visitors’ browsing and purchasing behavior.

Highly Interactive Messages

From AMP emails to rich media on mobile, keep your customer engaged with dynamic content.

WHATEVER YOUR MARTECH STACK,
MAPP FITS IN

With Mapp’s open marketing platform, you can easily integrate with the rest of your marketing ecosystem. Data is more readily absorbed and unified with our flexible APIs.
Learn more ›

We Get Along with Everyone

Integrate Mapp with your other marketing technology, including your CRM, DSP, eCommerce, POS, CMS, loyalty programs, and so much more.
Learn More →

You Have Our Full Support

Mapp’s easy integration becomes even easier with the help of Mapp’s tech experts. We’ll partner with you to get it all connected.

Your Data, Safe and Sound

Mapp is built with data security at its core, with ISO 27001 certification including ISO 27018 controls for privacy and personal data protection. Our commitment to the highest standards means your data is secure, compliant, and handled with the utmost care.
Learn More →

READY TO EXPERIENCE MAPP MARKETING CLOUD?

Learn how to boost your customers' experience.

Request free demo