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Google have sparked quite a stir recently, with Universal Analytics being discontinued and having to battle more legal challenges in Europe. Some of you may have even googled for a “analytics alternative” (pun intended). This came around unexpectedly and we are sure many of you have thought: “We are so close to the Easter break. Let’s get this done quickly and think about a permanent solution later.” And there is nothing wrong with that. However, missing an opportunity to re-evaluate a technology you were using for the last 10 years and make an informed decision – is a mistake.
Whilst Google Analytics may be used or maintained by a couple of employees, this topic impacts everyone in your marketing organization. We are inviting you to a webinar to guide you through the impact assessment for your specific role.
This webinar is for:
• Senior Marketing leaders
• Analytics professionals
• CRM Marketing professionals
• Data & Privacy professionals
• Agencies
Agenda
• Known facts about changes
• Exploring key considerations for each role
• What is the alternative?
Speakers
We use a third party to perform the registration for our content. This third party may collect data about your activity. Please review the details and accept the service to complete the registration.
Google have sparked quite a stir recently, with Universal Analytics being discontinued and having to battle more legal challenges in Europe. Some of you may have even googled for a “analytics alternative” (pun intended). This came around unexpectedly and we are sure many of you have thought: “We are so close to the Easter break. Let’s get this done quickly and think about a permanent solution later.” And there is nothing wrong with that. However, missing an opportunity to re-evaluate a technology you were using for the last 10 years and make an informed decision – is a mistake.
Whilst Google Analytics may be used or maintained by a couple of employees, this topic impacts everyone in your marketing organization. We are inviting you to a webinar to guide you through the impact assessment for your specific role.
This webinar is for:
• Senior Marketing leaders
• Analytics professionals
• CRM Marketing professionals
• Data & Privacy professionals
• Agencies
Agenda
• Known facts about changes
• Exploring key considerations for each role
• What is the alternative?
Speakers
We use a third party to perform the registration for our content. This third party may collect data about your activity. Please review the details and accept the service to complete the registration.
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