Anbandon basket emails increased sales for

  • Email Marketing

16. May 2017 | Email Marketing

Case Study
Family on holiday

Case study showing the business impact of sophisticated email campaigns. is with 17 airlines one of the largest air travel portals in Germany. Like many companies, even had to struggle with a high abandon basket rate. Mapp developed and implemented a new email program for minimize the number of abandoned purchases. With the abandon basket campaign, was able to increase customer satisfaction, and significantly increase it's conversion rate.