Mapp commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study, to assess the potential total cost of ownership and return on investment from using Mapp Marketing Cloud.
Download this study to learn how Mapp’s customers leveraged marketing insights to make real-time decisions, enhance consumers experiences, drive sustainable revenue growth, and better adapt to continuous change.
3-year benefits for the composite organization:
- 540% ROI from using Mapp Marketing Cloud
- 4.2M$ Total Benefits
