- Mapp Cloud
- Digital Marketing Services
14. Sep 2017 | Customer Engagement
Holidays are no longer about simply going into a travel agent. It’s all about engagement, offline and online.
New digital technologies and channels have multiplied and will continue to do so. Through email, social media, web banners, direct mail, SMS and mobile apps, people are using a multitude of different devices to research, review and ultimately purchase accommodation, tours and activities. All these touch points present opportunities and challenges for travel companies to add value with personalized engagement and progressively shift the customer from someone who is agnostic to someone who becomes passionate about your brand.
Download this eBook to learn:
- What is the Ultimate Digital Experience?
- Why experience matters in the digital world?
- The 5 key challenges preventing retailers from providing the Ultimate Digital Experience
- The 4 simple steps to implementing the Ultimate Digital Experience