\n2. Automated Marketing Insights: Order Value Monitoring, Process Monitoring, Segment Detection, Smart Alerts & Forecasts<\/a><\/strong>
\n3. User-Based Predictions<\/a><\/strong><\/p>\n
Let\u2019s dive into how our AI Assistant powers up your marketing within Mapp Marketing Cloud.<\/p>\n
<\/a><\/p>\n We understand that creating engaging content daily and consistently can be a challenge especially when you\u2019re struggling for some creativity. It\u2019s why we wanted to help you streamline your content creation processes for better efficiency and effectiveness. With the Mapp AI assistant, you can now benefit from:<\/p>\n <\/a><\/p>\n Mapp Marketing Cloud unifies and enriches your customer data, making it easy to extract actionable insights without sifting through tedious reports. With the aid of our AI Assistant, these insights are enhanced further, for even faster decision-making. This not only drives innovative thinking but unveils hidden opportunities to optimize your efforts, keeping you a step ahead in the competitive landscape.<\/p>\n Our AI identifies anomalies (unusual changes) such as any shifts in revenue and aims to find the root cause. This helps you get a clearer picture of your marketing, saving you from trying to track down sudden revenue drops.<\/p>\n A huge advantage for our lead-oriented customers. This feature detects and analyzes any unusual spikes or drops in your processes, giving you insights into where potential bottlenecks or accelerators exist.<\/p>\n Uncover hidden opportunities by pinpointing user groups with higher-than-average conversion rates or order values. Our algorithm sifts through your data, mainly looking at dimensions available in advertising platforms such as device class, geolocation, browser, and more. Plus, you have the flexibility to include any custom dimensions to fit your analysis.<\/p>\n With smart notifications, get alerted only when metrics truly deviate from the norm, filtering out the noise of regular seasonal variations. Our forecast feature extends past data, giving a glimpse into your potential future performance to ensure you’re always a step ahead. Mapp Marketing Cloud does more than focus on historical and real-time data. It monitors and harnesses your data to help you get a deeper customer understanding and get ahead by predicting user behaviors. Here\u2019s a summary of what our AI Assistant uncovers for you:<\/p>\n From there, it\u2019s about acting on these insights. These predictions can be turned into actionable segments within our cross-channel marketing automation platform, allowing you to create targeted campaigns to drive engagement, customer relationships, and long-term revenue.<\/p>\n One of our clients leveraged these user predictions to conduct an A\/B test on the impact of offering discounts to users with a high conversion rate. Surprisingly, the conversion was roughly the same, regardless of the discount. <\/strong>This insight alone can lead to substantial savings!<\/p>\n Our new AI module at Mapp isn’t just a tool; it’s your ally that helps you step forward in enhancing your marketing effectively and effortlessly. Take a look at Mapp’s AI Module now!\u00a0<\/a><\/strong><\/p>\n1. Mapp\u2019s AI-Supported Content Generation<\/h2>\n
![\"Mapp-AIAssistant-ContentGeneration-Blog2\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-ContentGeneration-Blog2.png\")
<\/p>\n\n
2. Automated Marketing Insights<\/h2>\n
Order Value Monitoring<\/h3>\n
![\"Mapp-AIAssistant-OrderValueTrends-Blog\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-OrderValueTrends-Blog.png\")
<\/p>\nProcess Monitoring<\/h3>\n
![\"Mapp-AIAssistant-ProcessMonitoring-Blog\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-ProcessMonitoring-Blog.png\")
<\/p>\nSegment Detection<\/h3>\n
![\"Mapp-AIAssistant-SegmentDetection-Blog\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-SegmentDetection-Blog.png\")
<\/p>\nSmart Notifications & Forecasts<\/h3>\n
![\"Mapp-AIAssistant-SmartNotifications-Blog\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-SmartNotifications-Blog.png\")
<\/p>\n
\n<\/a><\/p>\n3. User-Based Predictions<\/h2>\n
![\"Mapp-AIAssistant-UserPredictions-Blog\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AIAssistant-UserPredictions-Blog.png\")
<\/p>\n\n
Customer Example of Putting Predictions into Action<\/h2>\n
EXPLORE MAPP\u2019S AI ASSISTANT NOW<\/h3>\n
![\"Mapp-AI-Assistant-CTA\"](\"https:\/\/mapp.com\/wp-content\/uploads\/2023\/11\/Mapp-AI-Assistant-CTA.gif\")
<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"