{"id":20881,"date":"2024-08-13T18:31:04","date_gmt":"2024-08-13T18:31:04","guid":{"rendered":"https:\/\/mapp.com\/?p=20881"},"modified":"2024-08-19T10:11:04","modified_gmt":"2024-08-19T10:11:04","slug":"marketing-automation-strategies-use-cases","status":"publish","type":"post","link":"https:\/\/mapp.com\/blog\/marketing-automation-strategies-use-cases\/","title":{"rendered":"Marketing Automation Strategies: 6 Steps &#038; Examples to Inspire You"},"content":{"rendered":"<p>Did you know that B2C businesses using marketing automation see conversion rates increase by up to <a href=\"https:\/\/www.emarketer.com\/public_media\/docs\/eMarketer_Email_Marketing_Benchmarks_Key_Data_Trends_Metrics.pdf\" target=\"_blank\" rel=\"noopener\">50%?<\/a> To achieve these seamless customer experiences, mastering your tools and using them effectively is a marketing automation must that helps your business achieve a positive ROI from your investments. Read on to build ultimate marketing automation strategies that work for your business.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you know that B2C businesses using marketing automation see conversion rates increase by up to 50%? To achieve these seamless customer experiences, mastering your tools and using them effectively is a marketing automation must&#8230;<\/p>\n","protected":false},"author":47,"featured_media":20967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[85],"tags":[],"class_list":["post-20881","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-features"],"acf":[],"_links":{"self":[{"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/posts\/20881","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/comments?post=20881"}],"version-history":[{"count":58,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/posts\/20881\/revisions"}],"predecessor-version":[{"id":21039,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/posts\/20881\/revisions\/21039"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/media\/20967"}],"wp:attachment":[{"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/media?parent=20881"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/categories?post=20881"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mapp.com\/wp-json\/wp\/v2\/tags?post=20881"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}