April 16, 2026 – 09:00 A.M.
180 Studios – London
Fashion Decoded 2026
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In partnership with:

Agenda

As AI reshapes how people discover and buy fashion, this agenda brings together the key shifts, and what they actually mean in practice for retailers, across strategy, data, and day-to-day execution.

Keynote Speakers

Meet the Speakers

Azeem Azhar

AI Expert & Exponential View

Prakhar Dadhich

Head of Shopping Partnerships @ Google

Nick Goodchild

Vice President, Brand Global Transformation @ Tommy Hilfiger

Heather Clark

Head of Fashion & Luxury @ Pinterest UK

Jordan Lustig

VP eCommerce @ Ann Taylor & LOFT

Jayne Bibby

Senior Digital Content Manager @ Primark

Sezin Cagil

Head of Unified Commerce Technology @ Dr. Martens

Raine Peake

Digital Director @ Crew Clothing Company

Clair Carter-Ginn

Strategic Advisor @ GAP

Lucy Matchett

Associate Partner @ OC&C Strategy Consultants

Andrew Xeni

Founder @ Nobody's Child & Fabacus

Mark Stocker

Senior Creative Manager @ The Very Group

Stuart Hobbs

Director of Partnerships EMEA @ Live Story

Alex Vaidya

CEO & Founder @ Storystream

John Williams

CEO & CTO @ Amplience

Muhitul Basit

Head of Customer Success @ Amplience

James Brooke

CEO @ Mapp

Sarah McVittie

VP Marketing @ Mapp

Eric Lubow

CTO @ Mapp

Ricardas Montvila

SVP Strategy & Transformation @ Mapp

Natalie Theo

Style Director @ Mapp

Rachael McAlister

Lead Data Scientist @ Mapp

What's happening

Not Your Typical Fashion Event

The brands winning in AI aren't just moving fast, they're staying unmistakably themselves. Fashion Decoded brings together senior leaders from retail, tech, and strategy to tackle the question the industry can't afford to ignore: how do you harness AI without losing your brand identity? No hype. Just the conversations that matter.
WHAT How Fashion's Senior Leaders Are Protecting Brand Identity in the Age of AI
WHEN April 16, 2026 – 09:00 AM
WHERE 180 Studios, The Strand, London 
WHY Because in the age of AI, the brands that stand for something will win

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