More than ever, modern consumers are on their mobile devices, whether it be smartphone, tablet or even a simple cellphone. Embrace this opportunity to connect with your customers wherever they are through push notifications, in-app messages, and SMS messages. Mapp Cloud helps you harness the power of mobile marketing to build better interactions, engage customers on the go, improve retention, and ultimately increase revenue.
Maximize your app investment
Make the most of those app development hours by using Mapp’s mobile push and in-app messaging to reach customers on their mobile devices. You can target users while they’re engaged with the app through in-app messages or re-engage them with push notifications even if your app isn’t open on their phone.
Go beyond basic push
Instead of the sending regular push notifications, you can now compose more vivid, dynamic, and interactive messages with action buttons, sound management, videos, and gifs. As a mobile marketer, you can also add clickable responses that deep link to specific pages. Rich push notifications, on iOS and Android, drive more engagement and retention with your app users.
Personalize mobile marketing
Personalization isn’t just for email and web; mobile users also expect a tailored experience. With Mapp’s intuitive Whiteboard and powerful Segmentation Builder, you can create engagement flows for mobile – and all your other marketing channels. Measure analytics, like message opens, to keep a close eye on what’s working, and what isn’t.
Be glocal – think global, act local
Target your app users in specific or multiple geographical areas through geo-fencing and send out real-time, location-based push notifications. Encourage customers to visit your nearby store and trigger a purchase opportunity by sending them the latest news, special offers, and discount coupons.
No mobile app needed
For those brands who need an additional mobile communication method, you can turn to the tried-and-true solution of SMS. The SMS capabilities of Mapp’s cross-channel platform provide another powerful arrow in your marketing quiver – even if you don’t have an app.
All your mobile data right here, right now
The Mobile SDK offers a complete solution for data acquisition from native apps on iOS and Android systems – in close connection with all other data acquisition measures. As part of a holistic tracking approach, app analytics are capturing data from a variety of mobile devices and analyze all that data to identify segments and trends. The Mobile SDK enables a transparent cross-device analysis and is easy to implement.
Interested in Mapp Cloud and its possibilities?
Explore how Mapp’s Mobile Marketing capabilities can help you boost customer engagement and reach your revenue goals faster.