Shopping for fashion is personal. Your customers expect you to understand their size, preferences and lifestyle to deliver recommendations that show you understand them. To achieve profitable growth, you need to make sure that fragmentation, return rates, seasons and trends are all understood.
We combine deep product attribution (fit, style, occasion, trend) with models trained specifically for fashion behaviour (size, returns, seasons, micro-trends) to power discovery that is curated, not commoditised. Delight your customers by ensuring they feel understood and that you “get them” every time they return to your site.




We augment your catalogue with fashion-grade attributes (style, silhouette, occasion, modesty, climate, trend).
Fashion-specific recommendation models predict what they’ll buy—and keep. Our models are fine tuned for your brand.
APIs and plug-ins power modules on PLP, PDP, cart, homepage, search, app, and email.
Real-time behavioural signals and returns data sharpen relevance and reduce fit-related churn.

You control tone, imagery, and rules; we handle the heavy lifting.
Pre-built modules and feeds, minimal development lift, and measurable impact.

Decision-ready insights for merchandising, CRM, and buying, not just marketing.



See what Mapp Fashion can do for your business…