Mum & Baby Online is an information portal for expectant parents. Their aim is to provide easy access to top pregnancy and baby clubs, advice, and information, so all you need do is sit back and relax and enjoy this exciting time in your life.
Mum & Baby Online chose Mapp as they were looking for a more robust marketing automation platform, better segmentation, and increased deliverability.
With a relatively small team that required additional support and guidance, a collaboration between partners was vital. While Mapp will be providing cutting-edge technology, Interactive Rewards will be providing customer support day-to-day.
We’re looking forward to seeing where Mum & Baby Online goes from here and will be taking an active role in future road-mapping and enhancements going forward.