Mapp Marketing Cloud

Our partnership helps us put customers at the heart of everything, delivering personalized recommendations and outfits to offer the best experience. We’ve seen strong results and I’m excited to roll it out across all brands.

Integrating our data and automating personalized customer journeys have significantly boosted our engagement rates and improved our email marketing performance. Insights from Mapp have enabled us to connect more deeply with our customers, increasing loyalty and growth. Now, our team can concentrate on strategic initiatives instead of manual, time-consuming tasks.

At PizzaExpress, we've been on a journey to transform the way we engage with our customers through our industry leading loyalty app, PizzaExpress Club. Our partnership with Mapp has been instrumental in achieving exceptional results, from a significant increase in app downloads and loyalty members to the valuable insights we've gained on customer behaviour. We never stand still at PizzaExpress and are working on leveraging this data to further enhance real-time personalisation, resulting in better-customised journeys to our customers.