Grapeshot

Grapeshot

Strengthen Your Brand Safety

Grapeshot (an Oracle company) is a contextual intelligence platform that empowers brands to deliver relevance to every customer experience.

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Vendor category:
Advertising
Mapp Connect available
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Passing targeted audiences for programmatic advertising (re-targeting). Audiences can be specifically included in / excluded from programmatic campaigns

Adding visitors to audiences in real-time

Removing visitors from audiences in real-time

Tracking clicks on adverts (click tracking)

Tracking views of adverts (impression tracking)

Configuration Procedure:

1. Navigate to Mapp Acquire / DMP
2. Click on the person icon in the upper right hand corner of your screen
3. Select Settings
4. Select Integrations
5. Click on the enable switch for the Grapeshot integration
6. You can rename the integration if desired
7. Click ‘ACTIVATE INTEGRATION’ to complete the enablement of the Grapeshot integration.