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Instagram

Instagram

BUILD YOUR BUSINESS ON INSTAGRAM. Drive awareness, increase customers and share your story among a highly engaged audience.

Instagram is a social media platform that allows you to share photo and video content. You can also use Instagram Advertising to purchase a variety of feed ads and target new and existing audiences with your content. Instagram ads appear in a bold, linear format at the center of visual inspiration.

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Vendor category:
Advertising
Mapp Connect available
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Supported use cases Steps for integration

Adding visitors to audiences in real-time

Tagging visitors with additional data in real-time

Tracking clicks on adverts (click tracking)

1. Go to Data Collection and create a new pixel or configure an existing pixel.

2. Go to Configure On-Site page.

3. Add a Custom Event or Custom Success Event label.

4. Add the appropriate conditions for this Custom Event or Custom Success Event pixel to fire.

5. Tick the Select External Pixels box under the Trigger External Pixels (optional) item.

6. Select Custom from the Platform dropdown.

Include the 3rd party pixel URL or JavaScript code into the appropriate box.